Enovate Lab, Dangote Business School Unveil New Digitalisation Guide for MSMEs
Micro, small and medium-sized enterprises (MSMEs) seeking to improve their use of technology now have a new resource at their disposal following the launch of the MSME Digitalisation Handbook.
This is an initiative of Enovate Lab in partnership with Dangote Business School.
The handbook, published in August 2026, is designed as a practical guide to help business owners understand digital transformation, select appropriate digital tools and use technology to improve efficiency and support sustainable growth.
The initiative comes as digital tools increasingly influence how small businesses market their products, engage customers, manage operations and compete in expanding markets.
What the Handbook Offers
According to Enovate Lab, the handbook is intended for businesses at different stages of their digital journey — from those just beginning to explore technology to enterprises looking to strengthen or scale their existing digital systems.
The resource provides practical guidance to help MSMEs:
- Understand the role of digitalisation in business growth;
- Identify digital tools that match their specific business needs;
- Improve operational efficiency;
- Reach and engage more customers;
- Make better technology adoption decisions; and
- Build a stronger foundation for sustainable growth.
Rather than encouraging businesses to adopt technology simply because it is available, the handbook promotes a more practical approach — helping entrepreneurs identify their business challenges and determine which digital solutions can address them.
Why Digitalisation Matters
For many MSMEs, digitalisation is increasingly becoming a business necessity rather than an optional upgrade.
From digital payments and online marketing to customer management and business operations, technology can help smaller enterprises streamline processes, expand their reach and compete more effectively.
However, navigating the growing number of digital tools available to businesses can be challenging, particularly for entrepreneurs who are unsure where to start.
The new handbook is positioned as a practical reference that can help business owners approach that process with greater confidence.
Who Should Read It?
The handbook is particularly relevant to:
- Micro, small and medium-sized business owners;
- Entrepreneurs planning to digitise their businesses;
- Startups seeking to improve their operations;
- Business support organisations and consultants;
- SME development practitioners; and
- Anyone interested in digital transformation for small businesses.
Enovate Lab describes the publication as a resource for businesses looking to “adopt the right digital tools and grow smarter.”
Download the MSME Digitalization Handbook
The MSME Digitalization Handbook is available online through Enovate Lab’s resource centre. The organisation’s website provides access to the PDF through a short download form requiring users to submit their basic details before accessing the document.
Download the full handbook: MSME Digitalization Handbook – Enovate Lab
The publication offers MSMEs a practical starting point for understanding digitalisation and making technology-driven improvements that can strengthen efficiency, customer engagement and long-term business growth.
