Uncle Sam” Amuka-Pemu Celebrates 90 Years of Journalistic Excellence
Prince Sam Amuka‑Pemu, the iconic publisher of Vanguard Newspaper and co‑founder of The Punch, has marked his 90th birthday to resounding acclaim on Friday, June 13, 2025. Known colloquially as “Uncle Sam” or “Sad Sam,” he remains one of Nigeria’s most respected and enduring voices in the media landscape .
🎂 A Legacy Rooted in Integrity
Born on June 13, 1935, in Sapele, Delta State, Amuka‑Pemu began his journalism career at the Daily Times and became the first editor of Sunday Punch. In 1984, he established Vanguard, which has since become one of Nigeria’s most influential newspapers .
🌟 Tributes from National Leaders and Colleagues
President Bola Tinubu honoured him with the Commander of the Order of the Niger (CON) distinction, describing him as an “eminent statesman” and “media industry doyen” whose dedication helped Vanguard thrive for over four decades .
Former Head of State Ibrahim Babangida (IBB) expressed admiration for their half-century friendship, lauding Amuka‑Pemu as a “man of wisdom, wit and insight” .
PANDEF, Senator Ede Dafinone, the Delta State Government, and the THISDAY Alumni Association also issued glowing commendations, calling him a “trailblazer,” “national treasure,” and “living legend” .
💌 A Beacon of Journalism Excellence
From his celebrated “Sad Sam” column to mentoring countless journalists, Amuka‑Pemu’s influence is profound. His enduring commitment to truth, press freedom, and ethical storytelling has inspired generations . Tribune and Vanguard writers consistently highlight his calm intellect, humour, and resilience.
Why It Matters
Amuka‑Pemu’s 90th birthday is more than a personal milestone—it’s a moment to reflect on Nigeria’s journalistic heritage. His journey underscores the importance of integrity and perseverance in media.
🗣️ Quoting the Acclaim
“At 90, Uncle Sam remains a trailblazer in the history of journalism in Nigeria.” — PANDEF
“Uncle Sam embodies perseverance and dedication… his passion for the industry continues to burn brightly.” — THISDAY Alumni
“Today, I celebrate Prince Sam Amuka‑Pemu… not just a leader… a doyen.” — President Tinubu
