Real Estate Firm Campaigns Against Breast Cancer 

By Felix Kuyinu

A realtor firm, Adron Homes and Properties, has held an awareness program in fight against breast cancer.

The real estate company stated that the event was a reaffirment of it’s dedication towards Corporate Social Responsibility, CSR.

It’s Vice Chairman, Aderonke Emmanuelking, stated that the program – the fourth annual edition held at the company’s head office in Omole, Lagos, was in commemoration of the  World Breast Cancer Month, 2024, held every October.

Emmanuelking disclosed that Adron Homes in partnership with Pink Clinic, organized the event in solidarity support for those affected by the dreaded diseases.

She said: “Today, we remember all breast cancer warriors — those who have bravely fought, the survivors who inspire hope, and families who provide vital support.

“With the theme, “No One Should Face Breast Cancer Alone,” this year’s initiative underscores Adron Homes’ commitment to adding value and supporting society through impactful CSR projects.

“By addressing breast cancer awareness and access to healthcare, Adron Homes is dedicated to making a meaningful difference in the communities it serves.

Linda Keku, Chief Medical Director of Pink Clinic, commended the real estate firm on its humanitarian support. She added: “This campaign represents a crucial step in raising awareness.

“Breast cancer affects both men and women, and early detection is key. If anyone notices changes in their body, it is important to consult a doctor for prompt screening.”

The program offered free screenings, educational workshops, and preventive health guidance to hundreds of attendees, empowering them to prioritize their health.

The initiative also featured a ‘Walk Against Breast Cancer’ exercise to show solidarity and also raise funds for cancer research.

Pink Clinic involved it’s medical officers to conduct free screenings and provided expert consultations in ensuring that all participants received personalized attention and care.

The workshops also offered guidance on self-examination techniques, healthy lifestyle choices, and cancer prevention strategies.

The attendees were also enjoined to take proactive steps in their wellness journeys.

The duo firms believe that initiatives in like terms would make a lasting impact in ensuring a healthy living in the society.